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A Functional Analysis Of Political Television Advertisements

RRP $246.99

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A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012, ads from third party candidates, ads for governor and congress, and ads from foreign countries. It examines trends in political advertising content over time, contrasts different kinds of spots-primary versus general, incumbents versus challengers-and discusses the development of political ads over time.


Television Convergence As A Field In Formation

RRP $310.99


How To Build A Television Repair Business (special Edition)

RRP $18.99

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In clear, easy-to-grasp language, the author covers many of the topics that you will need to know in order to launch and run a successful business venture.



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